
A new Coca-Cola Co sampling programme in Australia is to include an interactive TV advert and an outdoor advertising panel that dispenses free samples when consumers speak to it.
Here's a round-up of this week's top stories from the global soft drinks & bottled water categories. Click the links to see our round-ups for beer & cider and spirits & wine.
A new Coca-Cola Co sampling programme in Australia is to include an interactive TV advert and an outdoor advertising panel that dispenses free samples when consumers speak to it.