Heineken may hand shares to FEMSA Cerveza quicker than planned after doubling the maximum value of the first phase of its share buyback programme.

Heineken has raised the limit for the first phase of its existing share buyback programme from EUR100m (US$132m) to EUR200m.

Shares retrieved by Heineken will be handed to FEMSA Cerveza’s parent group, Fómento Económico Mexicano, which will take a 20% stake in Heineken in return for yielding ownership of its beer arm.

A Heineken spokesperson told just-drinks today (4 May) that the higher buyback value “gives us flexibility in terms of timing and number of shares per tranche. Heineken can accelerate delivery.”

The first phase of the buyback programme will close on 8 June.

Heineken completed its deal to acquire FEMSA Cerveza at the end of last week.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Stay informed for just £1! *

Get access to unbiased and data-driven news with a subscription to Just Drinks.

What’s included in your subscription:

  • Unlimited access to Just Drinks content including daily global news, in-depth analysis, and interviews with C-suite executives
  • Unbeatable coverage of categories from beer, wine and spirits to soft drinks and hot
    beverages
  • Unrivalled drinks industry comment from Dean Best, Jessica Broadbent and leading sector specialists

Have a Subscribtion Sign in

Get help with subscribing or signing in

*30-day digital subscription for £1. Available to new subscribers only