Diageo has revived Don Julio Primavera in the US following last year's limited debut of the Tequila brand extension. Primavera, which is made from Don Julio's Reposado expression and finished in orange wine casks, will be available nationwide for a limited time at an SRP of US$149 per 75cl bottle. The price point has risen markedly since last summer's initial 15,000-nine-litre-case launch, when a bottle was priced at $99. A total of 26,000 cases will be released this year, according to the brand owner. To mark the launch, Diageo has teamed up with actor Chase Stokes for a multi-channel campaign centred around the message of chasing “golden moments”. The company's North America division is also offering consumers the chance to win a ticket to a private celebration with Stokes in Miami. !function(){"use strict";window.addEventListener("message",(function(e){if(void 0!==e.data["datawrapper-height"]){var t=document.querySelectorAll("iframe");for(var a in e.data["datawrapper-height"])for(var r=0;r