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September 10, 2020

Constellation Brands prepares US marketing blitz as live sport returns

The start of the new seasons for several sports in the US will be backed by "aggressive" marketing spend for the Corona and Modelo beer brands in the US, according to the financial head of Constellation Brands.

By Jason Ingle

The start of the new seasons for several sports in the US will be backed by “aggressive” marketing spend for the Corona and Modelo beer brands in the US, according to the financial head of Constellation Brands.

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