Luxury goods firm LVMH Moët Hennessy Louis Vuitton has acknowledged “overloading the trade” in China with Cognac in the early part of 2022 but insists its performance remains strong “in a context that has been quite difficult.”
Cognac “not flying” in China, Moët Hennessy CFO admits
Challenges related to Covid-19 continue to drag on sales of the brandy in China.