SABMiller’s CEO has said the company plans to launch new experimental beers that will compete directly with wines and spirits, as too many lagers around the world taste similar.
CAGNY 2014 – SABMiller to take aim at wine, spirits space with new beers – CEO
SABMiller’s CEO has said the company plans to launch new experimental beers that will compete directly with wines and spirits, as too many lagers around the world taste similar.
February 18, 2014