Seven years ago, Angela Kahn was in need of a healthier alternative to coffee and energy drinks. Within two years, she’d quit her job as global brand & communications director at BP to start her own business, Tesla Nootropics Group, in 2016. The launch this month of the RTD line of TNG’s Nubrain brand gave just-drinks the excuse to speak to Khan about the potential for nootropics, the challenges the segment faces and her hopes for the future of TNG.

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