China beer market: Dragon ready to swallow US
With China finally being permitted to join the WTO and the international business community dazzled by the sheer size of a market of over 1.2 billion people, the world's brewers may be inclined to cast a more jaundiced eye over the seemingly glittering prospect. Around 60 international brewing concerns have gone into China over the past 20 years, and so far almost all are losing money.