Ethnic/traditional snacks inflation in Qatar stood at 1.100% in April 2023, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q4 2023, GlobalData monitored the pricing of 84 ethnic/traditional snacks SKUs from companies such as Haldiram’s, Bikaji and Ajwa that were sold by e-retailers. Buy the report here.
Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Lulu-Qatar offered lowest prices of the total SKUs within the ethnic/traditional snacks category from October through December 2023, followed by Carrefour Qatar and PANDA QATAR. According to the analysis, the price range of $5 and below was the most competitive, with 84 SKUs.
The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Lulu-Qatar had greatest share of lowest prices for individual SKUs in ethnic/traditional snacks in Qatar in Q4 2023.
Analysis of the quarterly price data showed that no discounts were offered for ethnic/traditional snacks category by the retailers tracked by GlobalData. Among variants, the tracker revealed moong dal and aloo bhujia as the most popular (by number of SKUs) ethnic/traditional snacks variants. These were priced 0.43% higher than the average price of a ethnic/traditional snacks SKU.
Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Lulu-Qatar, Carrefour Qatar, PANDA QATAR, Getit and . According to the analysis, Getit had the lowest average unit price, while the retailer with the widest product assortment was Lulu-Qatar.
The report brings attention to the intricate pricing dynamics within the ethnic/traditional snacks market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Lulu-Qatar, Carrefour Qatar and PANDA QATAR stood out as prominent e-retailers, providing competitive pricing for a substantial number of ethnic/traditional snacks SKUs. However, to comprehensively grasp ethnic/traditional snacks market in Qatar, continuous tracking of SKU pricing over time is necessary.
For a more detailed analysis of pricing trends in the Qatar ethnic/traditional snacks market, buy the report here.