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CFO Anna Manz has quantified the Russia impact with underlying profits likely to be hit the fourth quarter.
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The Ghost Ship brewer is examining canning and bottling in the wake of planned changes at one of its partners.
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The brand will initially sell in New York, with "broader national distribution" to follow.
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The US group said the decision addresses “different investment identities and requirements, growth profiles, and innovation cycles”.
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Heineken said: "We believe an appeal is the appropriate legal step to ensure that these issues are fully reviewed."
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Some 112 workers are being laid off across manufacturing, maintenance and warehouse operations at the site in Knoxville.
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The group has injected "a sum in the high single-digit millions" which will be used to build a brewhouse on its existing site in Lübz.
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The company is moving to enter 12 US states through importer Lighthouse Brands.
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