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Diageo's The Singleton Paragon of Time Collection 54-year old single malt - Product Launch

4 May 2021

Diageo has lined up the roll-out of its oldest single malt Scotch whisky to date.

Why COVID has prompted an RTD tsunami from spirits brand owners - comment

29 Apr 2021

Everybody's at it! Indeed, if you're in spirits and you haven't got a premix on your roster, you likely soon will. This month, category commentator Richard Woodard considers the why's.

Diageo opens 'Highland Home of Johnnie Walker' at Clynelish distillery

28 Apr 2021

Diageo has completed the planned renovations to its Clynelish Scotch whisky distillery on Scotland's north-east coast.

Diageo's Guinness Salt and Lime Ale - Product Launch

26 Apr 2021

Diageo has launched a limited edition 'experimental' beer under its Guinness brand.

Captain Morgan prepares for MLS season with 'Soccer Pick Em' push

23 Apr 2021

Diageo has strengthened Captain Morgan's soccer credentials in North America, partnering the brand with sports betting company FanDuel for this season's Major League Soccer competition.

Diageo expands Guinness Nitro Cold Brew Coffee Beer US footprint

23 Apr 2021

Diageo has enlarged the US reach of the latest flavour extension of its Guinness brand.

Earth Day 2021 Special - How ESG data could be used to measure brand owners' reputations - sustainability spotlight

22 Apr 2021

As major drinks brand owners time their announcements about renewable energy, regenerative agriculture and paper bottles to coincide with Earth Day, Ben Cooper reflects on the relationship between sustainability, PR and reputation.

Diageo's Talisker 43-Year-Old Xpedition Oak: The Atlantic Challenge - Product Launch

22 Apr 2021

Diageo has launched an ultra-high-end, limited-edition expression of its Talisker single malt Scotch whisky brand.

Pernod Ricard in year-to-date fiscal-2021 - results preview

20 Apr 2021

On Thursday, Pernod Ricard will announce the results from the first nine months of its fiscal-2021. The numbers, to the end of March, have as their base a 3.9% sales decline from the six months to the end of December. Here's a look at the news that is likely to have shaped Pernod's performance in its Q3 reporting period.

UK holds high hopes for India Scotch whisky duty cut - report

16 Apr 2021

The British Prime Minister is heading to India later this month, with the country's authorities targeting "early wins" in a future trading relationship that could cut the rate of duty on Scotch whisky, according to a report.

Why whisky/whiskey can no longer ignore the allure of flavours - comment

15 Apr 2021

By and large, Scotch, Irish and world whisky/whiskey brands have seen the flavoured spirits trend unfold from their respective watchtowers, while American and Canadian players have advanced the frontline. As more brands now wade into the sub-category, spirits commentator Amy Hopkins asks if today's whisky consumers are ready to more widely embrace flavour innovation.

Diageo targets Johnnie Walker environmental credentials

15 Apr 2021

Diageo has kicked off a sustainability push for its Johnnie Walker blended Scotch, with the brand pledging to be at net-zero for carbon by 2030.

Diageo continues US RTD expansion with Loyal 9 Cocktails buy

14 Apr 2021

Diageo has bought its second US RTD brand in a month with the purchase of Rhode Island's Loyal 9 Cocktails.

Moet Hennessy kicks off 2021 results season with 36% sales jump in Q1 - data

14 Apr 2021

Moet Hennessy has set the pace for its peers with a sizeable leap in sales from the first three months of 2021.

Former Diageo tech exec lined up to push Beam Suntory's digital aims

14 Apr 2021

Beam Suntory is looking to heighten its digital focus, appointing a former Diageo executive to the newly-created position of VP for digital products & experience.

Diageo adds pre-mix G&T to Gordon's 0.0%

12 Apr 2021

Diageo is strengthening its alcohol-free armoury with a gin-&-tonic pre-mix variant from Gordon's 0.0% in the UK.

Pernod Ricard's 27.5%-abv Beefeater Botanics Lemon & Ginger - Product Launch

12 Apr 2021

Pernod Ricard has launched its second Beefeater "spirit drink" of the year, a lemon & ginger flavoured version of the London dry gin brand.

Diageo demos greener bottle production

8 Apr 2021

Diageo has trialled a production method for glass bottles that has a 90% smaller carbon footprint than regular bottles.

Diageo’s Baileys Colada - Product Launch

8 Apr 2021

Diageo has released a Baileys with the flavour of a pina colada cocktail.

Are hard seltzers paving the way for 'soft seltzers'? - comment

7 Apr 2021

From White Claw to Mike's, Drty to Bodega Bay, hard seltzers are big business. But, could the success of alcoholic sparkling water provide a fillip to the sparkling water category itself? Soft drinks commentator Lucy Britner investigates.

Why White Claw's alcoholic iced tea signals hard seltzer's continued potential - analysis

31 Mar 2021

This month's US launch of an alcoholic iced tea from White Claw is an indication not only of the ambition levels for Mark Anthony Brands but also the solidity of the hard seltzer category in the country. The company's success with the alcoholic sparkling water market leader, coupled with a raft of consumer trends, bodes well for White Claw Hard Seltzer Iced Tea.

Beam Suntory's Sipsmith Strawberry Smash Gin - Product Launch

30 Mar 2021

Beam Suntory has added another expression to the 'Sipping Series' range from its Sipsmith gin brand.

Diageo's India CEO hails Delhi drinking age cut

24 Mar 2021

The CEO of Diageo's Indian unit has praised the lowering of the legal-age limit in Delhi.

Diageo takes Haig Club into 'spirit drinks' with Mediterranean Orange launch

24 Mar 2021

Diageo has launched the first flavoured extension from its Haig Club grain whisky brand.

Alcohol's sustainability and responsibility activations around the world - The IARD Digest - March 2021

23 Mar 2021

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol-related health and policy research worldwide, reviews some of the alcohol sector's recent sustainability initiatives and socially-responsible actions to reduce harmful drinking.

The Boston Beer Co drives hard seltzer expansion with new Truly Punch, Watermelon Lemonade

23 Mar 2021

The Boston Beer Co is to add more new flavours to its Truly hard seltzer line.

Heineken's hard seltzer switch and the rise of ranch water - focus

22 Mar 2021

Heineken CEO Dolf van den Brink's announcement last month the brewer is to boost flagging growth with non-beers such as hard seltzer was big news for the industry. For Cecilia Bottai Mondino, however, it was proof of just how important her job has become.

Diageo eyes RTD boost with US$80m US canning plant

19 Mar 2021

Diageo is to build a US$80m canning plant in the US as the group looks to ramp up the production of its RTD brands in the market.

Diageo adds Austin FC to Captain Morgan US soccer sponsorship

19 Mar 2021

Diageo has expanded a Captain Morgan rum tie-up to US Major League Soccer with a deal to sponsor the league's newest club, Austin FC.

Why it's time for drinks brand owners to get their ESG reporting in order - sustainability spotlight

18 Mar 2021

Recent months have seen the first steps towards the standardisation of sustainability reporting. Ben Cooper examines plans announced this month by the International Financial Reporting Standards (IFRS) Foundation for the creation of a sustainability reporting framework to complement its established financial reporting standards.





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