Andre de Almeida had been William Grant & Sons’ director for European Travel Retail for four years when he decided earlier this year to take up the role of Global Travel Retail head at Scotch whisky specialists Loch Lomond Group. That was in July, and now the Brazilian-born de Almeida, who moved to Scotland when he was 15, faces one of the biggest challenges of his career – establishing Loch Lomond as a player in the GTR channel. When just-drinks spoke to de Almeida in Cannes earlier this year, the 40-year-old was just six weeks into his new job. But, a whirlwind start helped Loch Lomond bring a full GTR range to the French coast, including a couple of exclusives from the group’s Glen Scotia single malt distillery. In a wide-ranging interview, de Almeida spoke about his move to Loch Lomond, how to lever blended Scotch up the value chain and the dangers of money laundering in Travel Retail.
Subscribe to Just Drinks for just £1 for 1 month
Stay ahead with unbiased news, expert commentary, and in-depth features on global topics.
As a trusted provider of data and insights, Just Drinks collaborates closely with industry leaders and professionals to offer unique thought leadership and analysis. Gain a deeper understanding of the apparel industry’s trajectory and the priorities shaping the profession.
What’s included in your subscription:
- Personalized Access: Secure login to Just Drinks
- Industry News & Expert Commentary: Timely updates and exclusive C-level interviews.
- Case Studies & Deep Dives: Real-world applications and in-depth analyses.
- Exclusive Subscriber Newsletter: Weekly top features, plus a new thematic report and webinar.
Ready to stay informed?
