Mosaiq has appointed “sales representation” for its recently-purchased rum brand, Lemon Hart, in four regions of Canada.
The Montreal-based firm, which bought Lemon Hart from Pernod Ricard for an undisclosed sum earlier this week, said today (18 February) that The Bacchus Group will handle the brand in in British Columbia and Alberta, while Empson Canada will represent Lemon Hart in Saskatchewan and Manitoba.
The appointments take immediate effect, Mosaiq said.
Lemon Hart, a Guyanese rum, takes its name from its creator and was first produced with imported rum in the UK in 1804. It is currently sold in Canada, where it is the number one imported dark rum, by Pernod subsidiary Corby Distilleries
Stay informed for just £1! *
Subscribe to Just Drinks for unbiased coverage of the global drinks industry, offering insights into the corporate strategies of beverage manufacturers and brands worldwide.
What’s included in your subscription:
Unlimited access to Just Drinks content including daily global news, in-depth analysis, and interviews with C-suite executives
Unbeatable coverage of categories from beer, wine and spirits to soft drinks and hot beverages
Unrivalled drinks industry comment from leading sector specialists
Ready to stay informed? Subscribe now and gain access to exclusive content.
Access the most comprehensive Company Profiles
on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Company Profile – free
sample
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the
unique
quality of our Company Profiles. However, we want you to make the most
beneficial
decision for your business, so we offer a free sample that you can download by
submitting the below form