China provided the major bright spot in a grim year for Bordeaux wine exports in 2009, according to trade body the Conseil Interprofessionel du Vin du Bordreaux (CIVB).
Exports to China increased by 40% in value on the previous year to EUR74m (US$101.6m), while volumes doubled to 137,000 hectolitres.
This is in stark contrast to what CIVB president Alain Vironneau called “a catastrophic year” for Bordeaux in general.
Global exports fell 14% in volume to 4.96mhl (661m bottles) and by 23% in value to EUR3.37bn.
The underlying decline in value exports in 2009 is more marked due to one-off gains in 2008 from sales of prestigious 2005 vintage wines.
Vironneau said there has been “slight improvement” in export sales over the past three months, “even though this does not compensate for our losses – far from it”.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataAnother positive is the 2009 vintage, which experts have described as exceptional.
Subscribe to Just Drinks for just £1 for 1 month
Stay ahead with unbiased news, expert commentary, and in-depth features on global topics.
As a trusted provider of data and insights, Just Drinks collaborates closely with industry leaders and professionals to offer unique thought leadership and analysis. Gain a deeper understanding of the drinks industry’s trajectory and the priorities shaping the profession.
What’s included in your subscription:
- Personalized Access: Secure login to Just Drinks
- Industry News & Expert Commentary: Timely updates and exclusive C-level interviews.
- Case Studies & Deep Dives: Real-world applications and in-depth analyses.
- Exclusive Subscriber Newsletter: Weekly top features, plus a new thematic report and webinar.
Ready to stay informed?
Subscribe to unlock exclusive content.
Already a subscriber? Sign in to access your account.
Pleasecomplete this form to request more information, and a representative will be in touch shortly.
