UK: CCE and Diageo team up for off-trade drive
Coca-Cola Enterprises (CCE) has teamed up with Diageo UK to launch a “multi-million pound” marketing campaign to drive spirit-mixer sales in the off-trade.
Coca-Cola Enterprises (CCE) has teamed up with Diageo UK to launch a “multi-million pound” marketing campaign to drive spirit-mixer sales in the off-trade.