It’s hard to escape an eerie feeling of déja-vu as we navigate the early weeks of 2026: geopolitical uncertainty; the renewed threat of tariffs from the Trump administration; and a beverage alcohol industry continuing to confront arguably its most difficult trading conditions in a generation.

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GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData