UK: The Glenlivet aims for Glenfiddich top spot
Chivas Brother, the Scotch whisky arm of Pernod Ricard, is relaunching its malt brand The Glenlivet, in an effort to knock Glenfiddich from its global number one malt position.
Chivas Brother, the Scotch whisky arm of Pernod Ricard, is relaunching its malt brand The Glenlivet, in an effort to knock Glenfiddich from its global number one malt position.