Sazerac Co marks Mardi Gras with limited edition Southern Comfort design
Sazerac Co has launched a limited edition look for its Southern Comfort brand in the US. To celebrate the festival…
Sazerac Co has launched a limited edition look for its Southern Comfort brand in the US. To celebrate the festival…
Sazerac's Southern Comfort Hard RTD range Category - RTD, Bourbon-based, 4.6% abv Available - From this month Location - Australia…
In late February, Anheuser-Busch InBev released its full-year results for 2020. The brewing giant posted a 3.7% dip in sales…
Anheuser-Busch InBev has signed a deal in the US to produce flavoured malt beverages under Sazerac Co's Fireball and Southern…
In early-June, Brown-Forman posted a flat set of sales numbers for the 12 months to the end of April 2020.…
Sazerac Co is to add three more Brown-Forman brands to its spirits stable with the former set to buy Early…
Sazerac has been told to rethink influencer ads for its Southern Comfort brand after the UK's advertising watchdog upheld a…
Sazerac Co has rolled out its premium Southern Comfort expression to the Irish market. Southern Comfort Black, which is 40%…
Sazerac Co's UK distributor has announced a seasonal campaign for Southern Comfort as the company looks to further highlight the…
Following on from just-drinks' analysis of Brown-Forman's performance over the last five years, spirits commentator Richard Woodard considers the takeaways…