New Product Development in the Global Drinks Industry
‘Healthy alcohol’ – the trend to watch in 2019? – NPD trends
The prospect of 'healthy alcohol' may sound like an oxymoron, given new global health warnings about alcohol consumption. Earlier this year,…
Alkaline water heading for the mainstream in 2019 – NPD trends
With 2019 just around the corner, the search is on for the next breakout beverage sector for the New Year.…
As consumers dial down the alcohol, could hop-flavoured water break new ground? – NPD trends
The secret to a great beer often comes down to the quality of the hops that are used to make…
How RTD coffee could be the next functional drink boom area – NPD trends
Coffee has been a functional drink probably for as long as it has been in existence, thanks to its natural…
Japan’s “summer of clear” tests the conventional wisdom on beverage colours – NPD trends
A burst of clear-coloured beverage innovation in Japan this summer is challenging the traditional role of colour in beverage innovation, potentially…
Why is kombucha gaining traction with big drinks companies? – NPD trends
These are changing times for kombucha. Molson Coors' acquisition of California-based Clearly Kombucha earlier this month, following PepsiCo's 2016 purchase of…
How targeting night-time consumption will breathe life into CSDs – NPD trends
Soft drink innovation in Japan is often on a different level to that in other world markets, with new offerings…
How cannabis has blown the doors off the enhanced water segment – NPD trends
Few ingredients in the natural and organic industry have generated as much buzz as CBD (cannabidiol). Naturally occurring in cannabis…
How ultra-light beer is re-defining the light beer concept – NPD trends
It is not your imagination: Light beer is getting lighter. Although the top light brands, such as Bud Light, Coors Light and…
Why drinks companies must attack plastics before consumers attack them – NPD trends
It was fun while it lasted. The drinks industry's love affair with plastic has been a boon to the industry…