PepsiCo’s Mtn Dew Purple Thunder – Product Launch
Category – Soft DrinksAvailable - From this monthLocation – The US, nationwidePrice – Not immediately available PepsiCo has announced a…
Mtn Dew
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The Boston Beer Co debuts Hard Mtn Dew in three US states
The Boston Beer Co has officially launched Hard Mtn Dew across three US states, with expanded availability to follow later…
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PepsiCo open to further brand licensing in alcohol
PepsiCo is keen to participate further in the alcohol sector beyond the launch of Hard Mtn Dew later this month.…
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PepsiCo quiet on Hard Mtn Dew extension, Baja Blast
PepsiCo has chosen not to comment on reports that a fourth flavour has been lined up for the alcoholic version…
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PepsiCo rolls out Pepsi, Mtn Dew, Frito-Lay Super Bowl LVI push – video
PepsiCo has launched a multi-brand campaign in the US as the NFL playoffs begin this weekend. 'Road To…
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PepsiCo’s Mtn Dew’s Fruit Candy Chews, Gingerbread Snap’d – Product Launch
Category – Soft drinks Available – From this month Location - The US Price - In line with other Mtn…
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PepsiCo’s Mtn Dew Thrashed Apple – Product Launch
Category – Soft drinks Available – From this month Location - The US, available only in Kroger stores Price -…
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PepsiCo unveils Flamin’ Hot Cheetos Mtn Dew
PepsiCo is to launch a Flamin' Hot Cheetos flavour from Mtn Dew. The snacks & soft drinks giant, which owns…
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This week on Just Drinks – Here’s what we think
Social currency – Why aged spirits must lean in to influencers – comment Influencers – including those involved in aged…
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Does PepsiCo’s alcoholic Mtn Dew pave way for Hard Coke and Hard Pepsi? – comment
I saw a meme the other day of a man holding a sign that read: Not every brand needs a…
