Brouwerij Haacht extends footprint to the UK
The Flanders-based brewer is Belgium's fourth largest by volume.
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Belgian brewers battle bottle supply shortages
Around 70% of Belgian beer bottles are exported, compounding current supply shortages.
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Anheuser-Busch InBev files cease and desist against UK craft brewer
AB-InBev alleges that Forest Road is attempting to trade off the “significant reputation and goodwill” of its Jupiler brand.
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PepsiCo rolls out European marketing push for Rockstar Energy
The campaign hones in on Rockstar's ingredient USPs
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The Coca-Cola Co heads to Europe with ‘New Compact Freestyle’ smart dispenser
Freestyle is on the rise as on-premise and workplaces resume operations
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Pernod Ricard collaborates with Dutch rapper on limited edition Havana Club bottle – video
The campaign comprises a music video and a special edition Havana Club bottle
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Bacardi extends Tails premix brand to off-premise
Cocktails-at-home exploded during the pandemic
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Brown-Forman ups premiumisation ante with new Belgium, Luxembourg office
Brown-Forman has commenced operations at its in-house distribution divisions in Belgium and Luxembourg. The Jack Daniel's brand owner has been…
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