Treasury Wine Estates forecasts impairment on US assets
The Daou brand owner has decided to put in place "more conservative long-term market growth assumptions" due "to further moderation in US wine category trends".
01 December 2025
01 December 2025
The Daou brand owner has decided to put in place "more conservative long-term market growth assumptions" due "to further moderation in US wine category trends".
In a statement, the UK brewer said the move "allows us to keep trading as normal while we secure new investment or explore a potential sale".
The Dutch firm wants an investor to “support the next phase of expansion”.
In a new report, local wine association Wine Australia said production exceeded sales in 2024–25, leading to a rise of 5% in national stock levels.
The appointment is expected to become formal following the company's annual shareholders meeting in late March and a subsequent board meeting.
The North American business had halted plans to reduce the number of market-traded shares in June.
“There will be no disruption to the supply of Guinness or Guinness 0.0 over the Christmas period,” a Diageo spokesperson said.
MD Simon Knight and founder William Watkins discuss the UK company's portfolio expansion and investment plans.
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