Standard & Poor has cut Diageo’s long-term corporate credit and senior unsecured debt ratings one notch to A from A+.


The move, S&P said, was due to a lack of improvement in Diageo’s financial profile.


“The downgrade reflects Standard & Poor’s expectations that Diageo will not restore its financial profile to a level commensurate with an A+ rating by December 31, 2003, nor achieve that level thereafter,” said Standard & Poor’s credit analyst Vincent Allilaire in a statement.


However, S&P said, Diageo could improve its financial profile through its strong cash flow generation, the possible reduction of its largely discretionary share buy-back program, as well as through the sale of its stake in General Mills.

Just Drinks Excellence Awards - Nominations Closed

Nominations are now closed for the Just Drinks Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
De Kuyper Royal Distillers’ De Kuyper Batched 0.0% range has won both Innovation and Product Launches honours in the 2025 Just Drinks Excellence Awards. Learn how these premium, non-alcoholic RTD cocktails help operators serve consistent, bar-quality drinks while tapping fast-growing demand for sophisticated alcohol-free options.

Discover the Impact