The UK-based drinks giant Diageo is to cut 900 more jobs than expected following its acquisition of the Seagram drinks business in 2001, according to a report in the Financial Times newspaper.
Original estimates of job cuts at Diageo following the acquisition were just over 1,600 people.
However, the FT said that 1,800 have already gone and Diageo now estimates that 2,500 jobs will go in total, mainly from US sales teams. It will mean Diageo’s annual cost base is now expected to be reduced by £115m in the year ending June 30, 2005.
Sign up for our daily news round-up!
Give your business an edge with our leading industry insights.
Just Drinks Excellence Awards - Nominations Closed
Nominations are now closed for the Just Drinks Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
Excellence in Action
De Kuyper Royal Distillers’ De Kuyper Batched 0.0% range has won both Innovation and Product Launches honours in the 2025 Just Drinks Excellence Awards. Learn how these premium, non-alcoholic RTD cocktails help operators serve consistent, bar-quality drinks while tapping fast-growing demand for sophisticated alcohol-free options.
Discover the Impact
