Molson Coors Beverage Co has confirmed the conclusion of its alcoholic RTD cold brew coffee trial in the US, choosing instead to team with the brand’s owner, La Colombe Coffee Roasters, in a US distribution deal for its namesake standard RTD coffee portfolio.
Molson Coors to distribute La Colombe RTD coffees as hard coffee trial closes
Molson Coors Beverage Co has confirmed the conclusion of its alcoholic RTD cold brew coffee trial in the US, choosing instead to team with the brand's owner, La Colombe Coffee Roasters, in a US distribution deal for its namesake standard RTD coffee portfolio.