• Category – Spirits, whisky, 56.2% abv
  • Available – From this week
  • Location – Selected international markets, available through spirits specialists and online
  • Price – Not immediately available

M&H Distillery has launched a whisky that has been aged in barrels at 423 metres below sea level.

Apex Dead Sea was laid down in ex-Bourbon and ex-red wine casks for one year in Israel’s Dead Sea region. The iteration will be released in an unspecified number of batches, with the first run of 4,892 bottles available from selected retailers and online e-tailer The Whiskey Exchange in the Netherlands, Taiwan, UK, France and Germany.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

“Understanding the impact of the desert climate on the cask was a fascinating experiment and study project,” said head distiller Tomer Goren. “I look forward to continuing our geographical experiments, with the Sea of Galilee and the Jerusalem Mountains coming up next.”

M&H, which stands for Milk & Honey, was founded in 2012 by Israeli technology entrepreneur Gal Kalkstein and claims to be the country’s first whiskey distillery.

Earlier this week, Jack Daniels brand owner Brown-Forman welcomed a return to a   “level playing field” following the US-European Union removal of retaliatory tariffs on American whiskeys.

Spirits categories – What’s in a name? – Click here for a Just Drinks comment

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Drinks Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Drinks Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving beverage industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now