Here are the ten most viewed, subscriber-only items on just-drinks this week:
10. Analysis – CSD volumes falling in US whatever the weather
Rain and cold in the US this year affected non-CSDs more than CSDs, which continue to show volumes declines no matter the weather, according to an analyst.
9. Comment – Wehring’s Way – The Message Needs Shooting
Generic marketing, like the editorship of just-drinks, is a tough gig. The promotion to consumers of a complete category – as opposed to a specific brand within a category – is certainly a road well-travelled: The experiences of those who have tried, suggest that said road contains both perils and pitfalls.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataA group of Italian scientists has prepared a consensus paper to review the available evidence on the association between moderate alcohol use and health and disease.
7. EUR: Russian Standard Europe MD steps down
Russian Standard has confirmed to just-drinks that the managing director of its European operations has left the company.
6. UK: Diageo avoids Whyte & Mackay action until OFT probe ends
Diageo has confirmed that Whyte & Mackay’s (W&M) “independence” will remain and its management kept separate, at least until the UK’s competition authority has completed its review.
5. Comment – Spirits – SPI Group Quells the Stolichnaya Crisis
As SPI Group looks to weather a boycott of Stolichnaya in the US, Chris Mercer considers what steps a drinks company should take if – or when – a crisis hits.
4. UK: EU wine rules shake-up still on UK Government agenda
The UK Government has vowed to press on with its bid to force the European Union (EU) to change its rules on the definition of wine.
3. Analysis – Carlsberg to get biggest boost from barley price drop
Carlsberg is likely to benefit the most out of the global brewers from lower input costs next year, according to an analyst.
2. In the Spotlight – Red Bull vs Redwell Brewing
It was the turn this week of a small brewery in England to wander blinking on to the front pages, in a classic David-and-Goliath story that also fanned the Twitter flames. Though, as it turned out, not all was as it first seemed.
1. The just-drinks Interview – Jennifer Cue, Jones Soda’s CEO
Seattle’s Jones Soda has been on a financial roller-coaster over the past few years. But with the group edging closer to turning a profit and costs trimmed to more manageable levels, a candid CEO Jennifer Cue tells just-drinks what went wrong, and of the new challenges facing US soft drinks firms in a changing CSD market.
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