Here are the ten most viewed, subscriber-only items on just-drinks this week:

10. just the Facts – Pernod Ricard’s Becherovka

Earlier this week, reports broke that Pernod Ricard is looking to sell its Becherovka Czech liqueur brand. Here’s a list of facts about Becherovka.

9. just On Call – SABMiller eyes growth for SA soft drinks unit, but challenges loom

SABMiller’s South African soft drinks business is aiming for up to 5% medium-term annual volume growth, but has warned of current challenges such as a weakening Rand and social unrest in the lead-up to elections.

8. Editor’s Viewpoint – FIFA World Cup: Official Tie-Ups Price Out Celebrity Endorsements

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

We’re just over two months away from the start of the biggest sporting event on earth: The FIFA World Cup kicks off on 12 June, when host country Brazil take on Croatia in the first match of the month-long tournament.

7. just On Call – SABMiller aims to capture growing number of women drinkers in South Africa

An on-going rise in the number of women in South Africa choosing to drink alcohol has been identified as an opportunity for SABMiller, with the brewer upping its focus on sweeter beers to capitalise on the trend.

6. Comment – Why are Big Beer and Craft Producers Cosying Up in South Africa?

Craft brewers and big beer firms may be on opposite sides of the trenches in the US, but the situation appears to be a little different in South Africa.

5. just the Facts – Top US Craft Brewers in 2013

Earlier today (31 March), US trade body The Brewers Association released a list of the largest craft brewers in the country in volume terms. Here is a list of the top 50.

4. just the Facts – Top US Brewers in 2013

Earlier today (31 March), US trade body The Brewers Association released a list of the largest brewers in the country in volume terms. Here is a list of the top 50.

3. Analysis – India optimism good for alcohol firms, but is luxury a step too far?

A survey of consumers in India has revealed that alcoholic beverages may have the most to gain from high levels of optimism in the country.

2. Editor’s Viewpoint – Becherovka: Is Stock an Option?

Reports this week that Pernod Ricard is looking to offload Czech liqueur brand Becherovka are on the money. Reuters’ story on Tuesday (1 April) was not an April Fool: I have heard that Pernod is considering its options on the brand, which is operated by Jan Becher-Karlovka Becherovka in Czech.

1. The just-drinks Interview – Constellation Brands International GM Philip Kingston

On 1 March, Constellation Brands implemented a new business model for mainland Europe as it pulled out of distribution partnerships and took control in-house. But, it was not the only shake-up for the wine, spirits and beer maker. At ProWein 2014, Andy Morton sat down with Constellation’s international general manager & senior VP, Philip Kingston, to talk about the company’s expanding global ambitions, including a new tie-up in China for its Robert Mondavi brand.

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