Leading Brands, Inc. has a target market of 10-16 year olds and is the largest
independent food and beverage integrated brand management company in Canada,
and the company is which is now preparing for a Virgin flavour extension in
the Autumn and a brand extension in December is also engaged with Virgin Mega
Stores, V-2 Records and BBC Canada Radio Programming.
CANADA: Leading Brands extend Virgin Drink range across Canada
Leading brands, Inc has expanded its franchise for Virgin Drinks from Western Canada across to Ontario and Quebec, enabling the company to more than triple its potential market. Leading Brands, Inc. has a target market of 10-16 year olds and is the largest
September 4, 2000