Altia updates pack, readies global marketing push for Larsen Cognac

Altia Corp has introduced a packaging update and global marketing campaign for Larsen Cognac as the company looks to highlight the brand's heritage while promoting its "modern and colourful approach".

Altia Corp has introduced a packaging update and global marketing campaign for Larsen Cognac as the company looks to highlight the brand’s heritage while promoting its “modern and colourful approach”.

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