The head of Brown-Forman has suggested on-trade softness in the US spirits market may be long-term as new trends see younger consumers share drinks over social networks instead of in bars.
just On Call – Brown-Forman CEO warns of social media threat to US on-trade
The head of Brown-Forman has suggested on-trade softness in the US spirits market may be long-term as new trends see younger consumers share drinks over social networks instead of in bars.