Artificial intelligence (AI) has enormous potential in the drinks industry and can be incorporated at several stages of the entire process chain. Together with machine learning, AI is shaking up the drinks industry across the value chain, from driving efficiencies in procurement and production to helping product developers create new beverages to meet consumer demand.

Discover the leading AI companies in the drinks industry

Using its experience in the sector, Just Drinks has listed some of the leading companies providing products and services related to AI.

The information provided in the download document is drafted for executives and technology leaders involved in supplying drinks AI solutions.

The download contains detailed information on suppliers and their product offerings, alongside contact details to aid purchasing or hiring decisions.

Amongst the leading suppliers of AI solutions for the drinks industry are AVEVA, Black Swan Data, Blue Yonder,, Dorabot, Eversight, Futurmaster, HelloAva, ImpactVision and Journey Foods.

Implementation of AI in the drinks industry

The drinks industry collects a huge amount of data through sensors, warehouses and marketing. The incorporation of AI in a business model enables the management and utilisation of this data to limit waste, cut expenses, and minimise human errors.

AI supports the smooth transitioning of the industry, which is driven by advancements in technology, stringent regulations, and evolving consumer behaviours. It helps brands by fetching data from previous records and examining it, using AI-implemented algorithms, for predicting sales, understanding consumer behaviour, supply chain management and designing packaging.

AI provides companies with actionable insights into their consumer preferences and helps in offering personalised products and services.

Future of AI in the drinks industry

The growing consumer data can be a gold mine for the drinks companies if AI is utilised efficiently. Consumers continuously look for new products with different tastes and flavours. AI can be used to go through consumer feedback to generate insights into evolving consumers’ preferences and demands in real time. Human-led research can lead to biases and errors, that can be eliminated with AI to generate superior-quality data rapidly.

Utilising AI can also limit human interaction with sensitive data which can strengthen data safety, and privacy and build consumer loyalty. Furthermore, digital tasting systems can help in generating ideas and concepts based on virtual market research to bring a more refined product into the market.