All articles by Laura Foster

Consumer Trends observer

Wine drinkers raise glass to alternative packaging

Glass bottles may still be the leading receptacle for wine in most countries, but a growing chunk of market share…
Nootropics drinks’ move from small to sizeable will take time

When Radiohead released their seminal album OK Computer 25 years ago, they could have been writing about life two decades…
Is 2022 the year cryptocurrency goes mainstream? – Consumer Trends

Every month, a bar, café or restaurant somewhere around the world makes headlines for adopting cryptocurrency as a form of…
Are brands missing the opportunity of less-able consumers? – Consumer Trends

As the Winter Paralympics concluded in Beijing last week, we once again applauded the bravery and skill of athletes with…
Why brand owners’ online activity needs to align with environmental credentials – Consumer Trends

In our increasingly digitised world, it’s very easy to forget that not everyone uses the internet. In fact, roughly 40%…

The hottest consumer trends of the year – Just Drinks’ Review of 2021

10. How to avoid ‘rainbow-washing’ your beverage brand this Pride month June was Pride month and Laura considered how drinks…
Forget e-commerce – Say hello to v-commerce – consumer trends

In an industry full of new launches, one stands out - the launch of the Spirits Network in the UK;…
How to promote brand sustainability while also remaining premium – consumer trends

Any TV fans amongst Just Drinks' readership will likely be excited about the new series of Succession, the drama about…
What to look for – and look out for – in the post-work consumption occasion – consumer trends

As the world starts to focus on what society looks like now that most places have started to emerge from…
Talking shop – Is voice shopping the next frontier of online retail? – consumer trends

Thanks to Amazon’s Alexa, Google Assistant, Apple’s Siri, Microsoft’s Cortana and more, virtual assistants are slowly worming their way further…