Kirin Brewery Co.

Kirin to boost beer marketing spend in Japan as 2026 tax revisions loom

Kirin Holdings is to up marketing spend in 2024 as it believes “competition will intensify” in the run up to…

2024 industry outlook – the brewers have their say

As we enter another new year, Just Drinks has spoken to senior figures at four of the beer industry’s biggest…

Lion’s Stone & Wood brewery buys production site, eyes expansion

Australian brewer Stone & Wood, part of Kirin Holdings’ Lion business, has purchased its site of production. The company, based…

Kirin Brewery to tweak prices amid Japan tax reform

Kirin Brewery has set out a plan to revise prices in its home market of Japan amid the ongoing changes…

Kirin readies Japan beer A&P spend amid volume pressure

Kirin Holdings is set to invest in the marketing of its “main growth” Japanese beer brands to try to boost…

Beverage M&A round-up, March 2023 – what Just Drinks thinks

Kirin’s New Belgium Brewing to buy Constellation Brands facility New Belgium Brewing, the US beer maker owned by Japan’s Kirin Holdings,…

Product launch picks, March 2023 – what Just Drinks thinks

New Belgium Wild Nectar Hard Juice Category – ready-to-drink, selzterABV – 5%Location – US (Colorado, North Carolina, Illinois, and Pennsylvania)Price…

Kirin plots ten-fold sales increase for Fuji whisk(e)y brand

Kirin is looking to expand sales of its Japanese whisk(e)y brand Fuji to Y4bn (US$30.1m) by 2030, with most of…

Packaging adds to weight of cost pressure on global brewers

The cost of a range of inputs has been giving brewers the world over headaches for months. Chief among those…

How volatile grain prices have added another straw to the brewers’ backs

Brewers have faced a challenging few quarters amid spiralling input costs and pressure on consumer incomes. Some smaller players have…