Fever-Tree
Fever-Tree partners with Australian better-for-you beverage brand Remedy Drinks
UK mixer brand Fever-Tree has entered a commercial agreement with the Australian-based better-for-you beverage brand Remedy Drinks. The partnership will…
Fever-Tree to increase prices in UK and US to offset cost headwinds
UK mixers brand Fever-Tree has revealed plans to up prices in the UK and US to help reverse a fall…
Fever-Tree to pull Powell & Mahoney brand
Fever-Tree is to discontinue its US Powell & Mahoney brand after launching a line of cocktail mixers under its own…
Fever-Tree eyes opportunities in cocktails with new mixers line
Fever-Tree is to introduce a line of mixers, as it seeks to tap into booming demand for cocktails in pubs…
Fever-Tree sees domestic revenue dip on back of pre-Christmas strike action
UK mixer brand Fever-Tree has said the cost-of-living crisis and nationwide rail strikes before Christmas had a “notable impact on…
Subscribe to our Newsletter
Get industry leading news, data and analysis delivered to your inbox
Fever-Tree signs Asahi Japan distribution deal
Fever-Tree has penned an exclusive three-year distribution deal with Asahi in Japan, the UK-based mixers manufacturer has announced. The deal…
Beverage M&A round-up, September 2022 – What Just Drinks thinks
Brown-Forman reaches for gin brand Gin Mare Jack Daniel’s and Finlandia owner Brown-Forman moved to bolster its position with gin,…
Fever-Tree diversifies with US non-sparkling mixer buy
Fever-Tree has bought US small-batch, craft cocktail mixer brand Powell & Mahoney for US$5.9m. The purchase, announced today (13 September)…
Fever-Tree slashes profit forecasts amid soaring costs
UK soft drinks and mixers maker Fever-Tree has revised down its full-year profit guidance in light of an “exceptionally challenging…
Why the fizz in the premium mixers market will continue
There’s a tinge of the old chicken-and-egg cliché in weighing up the reasons for the premium mixers boom of the…