Forget recent M&A: Brown-Forman’s shrewdest investment may prove to be in single malt
Brown-Forman’s acquisitions in gin and rum have overshadowed a significant investment in single malt.
ByBrown-Forman
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Brown-Forman dives into rum category with Diplomático Rum buy
The brand is sold in more than 100 countries worldwide.
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Beverage M&A round-up, September 2022 – What Just Drinks thinks
Here are the M&A transactions in the international beverage market that caught the Just Drinks eye in September.
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Why Gin Mare may revive Brown-Forman’s fortunes in white spirits
Gin Mare has built a solid position in high-end gin, while Brown Forman’s distribution muscle may open up new markets.
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Brown-Forman reaches for gin brand Gin Mare
Until now, the US spirits major’s presence in gin centred on the London Dry brand Fords Gin.
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Why the prudent will prosper as the RTD boom continues
There will be huge opportunities within the diverse RTD category for businesses of all sizes – but wise companies will…
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US spirits volumes falter in latest three-month data
Volumes had been largely flat in 2022 until the most recent quarter.
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Brown-Forman to up capacity at The GlenDronach site
The US spirits group said it is moving to meet “global demand”.
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