Bacardi USA
More drinks firms pledge industry support amid coronavirus outbreak
A raft of drinks companies have joined the movement to support the trade and communities struggling to deal with the…
UK: Bacardi Martini switches MD
The UK & Ireland division of Bacardi has confirmed a change of managing director. Bacardi Martini said earlier this week…
US: Spirits sales boosted by ’boutique’ products
Unique and high-end 'boutique' spirits helped the US spirits markets grow by 3.5% by volume in 2011, according to a…
US: Bacardi brings Drambuie 15 to US masses
Drambuie Liqueur Co is set to launch its Drambuie 15 variant across the US. The company, which began testing the…
Product Launch – US: Bacardi’s Bombay Sapphire East
Bacardi’s Bombay Sapphire East Category - Spirits, gin, London dry, 47% abv Available - From September Location - US, available…
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Official Statement – Bacardi wins Havana Club rum dispute in US Court of Appeals
Bacardi USA, Inc. today applauds the US Court of Appeals for the Third Circuit for its unanimous decision in favor…
Corporate Social Responsibility – Part III: The US
In this, the final part of our management briefing for March, Ben Cooper casts his eye over the corporate social…
US: Havana Club appeal ruling leaves Bacardi, Pernod Ricard upbeat
Both Bacardi and Pernod Ricard have made positive noises about the latest ruling in the US on their long-running row…
US: Bacardi readies Martini ad for US
The US arm of Bacardi has lined up a television advert in the country for Martini's Asti sparkling wine brand.…
US: Bacardi teams up with NBA for marketing push
The US unit of Bacardi has teamed up with the National Basketball Association (NBA) in the country for a “multi-year”…