The
FTC has challenged Diageo and Pernod’s takeover of the Seagram drinks business.
The sticking point is Diageo’s dominance of the US rum market. It already owns
number three brand Malibu, and would get number two Captain Morgan too.
USA: Comment – Diageo: Too much yo ho ho Stateside
The FTC has challenged Diageo and Pernod's takeover of the Seagram drinks business. The sticking point is Diageo's dominance of the US rum market. It already owns number three brand Malibu, and would get number two Captain Morgan too.