US drinks distributor, National Wines & Spirits (NWS), has signed an exclusive distribution deal with the drinks giant, Diageo, which will see the company take on the role of exclusive distributor of Diageo spirits and wine brands in Indiana. In addition, NWS has been named as the exclusive broker and authorised distribution agent of Diageo and Schieffelin & Somerset spirits brands, and as the exclusive distributor of Diageo “mixed spirit drinks”, in Michigan.

Both the Indiana and Michigan deals were said to be long-term contracts.

“We are very pleased to be selected as one of Diageo and Schieffelin & Somerset ‘s strategic distributors,” said NWS chairman and CEO, Jim LaCrosse. “This will enhance our position in both Indiana and Michigan and benefit all of the brands we carry, making NWS an even more attractive distributor to suppliers and retailers.”

Just Drinks Excellence Awards - Nominations Closed

Nominations are now closed for the Just Drinks Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
De Kuyper Royal Distillers’ De Kuyper Batched 0.0% range has won both Innovation and Product Launches honours in the 2025 Just Drinks Excellence Awards. Learn how these premium, non-alcoholic RTD cocktails help operators serve consistent, bar-quality drinks while tapping fast-growing demand for sophisticated alcohol-free options.

Discover the Impact