
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataCoca-Cola Co has sealed a US$500m deal with Viacom's CBS unit and the National Collegiate Athletic Association for sponsorship rights. The tie-up is being as something of a victory for Coke over arch-rival PepsiCo Inc, whose Pepsi brand was a corporate sponsor of NCAA games in the past, but not directly through CBS.
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData