“We have talked to our affiliates, we have looked out into the marketplace and although I don’t want to rule that out for the future forever and ever, at this point in time we don’t think it’s the right thing to do,” said CBS CEO, Leslie Moonves.
US: CBS shuns spirits advertising, for now
Following the storm caused by NBC#;s decision to transmit spirits advertising, rival network CBS has said it has no plans to follow suit. But crucially, the network did not rule out such a move in the future.