US: Allied to launch flavoured version of Beefeater
Allied Domecq, the world's second largest wine and spirits group, is to launch a flavoured version of one of its flagship brands Beefeater in an attempt to stimulate growth in the US gin market.
Allied Domecq, the world's second largest wine and spirits group, is to launch a flavoured version of one of its flagship brands Beefeater in an attempt to stimulate growth in the US gin market.