The football club, Leeds Utd, is reported to be in negotiations with other sponsors, suggesting that the club’s £3m-a-year shirt sponsorship deal with Strongbow Cider will not be renewed.
The club’s sponsorship deal with the Bulmer-owned brand is scheduled to come to an end at the end of this season.
Sign up for our daily news round-up!
Give your business an edge with our leading industry insights.
Just Drinks Excellence Awards - Have you nominated?
Nominations are now open for the prestigious Just Drinks Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!
Nominate Now
