According to a report from the BETA news agency, the Turkish brewer, Efes Breweries International, has acquired a majority stake in the Serbian brewer, Pancevo Brewery, the first Serbian brewery to be privatised. Efes was reported to have paid US$6.3m for the 63% stake.

Efes was also reported to have committed a further US$10m for investment in the brewer over the next two years. Pancevo currently has a total annual production capacity of 40m litres a year.

Just Drinks Excellence Awards - Nominations Closed

Nominations are now closed for the Just Drinks Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
ROBOT Kombucha by Net Zero Foods has won the Innovation Award in the Probiotic Beverages category in the 2025 Just Drinks Excellence Awards. Discover how this AI-developed, 100% organic, low-sugar probiotic cola is reshaping gut-health drinks while championing bee-friendly, sustainable sourcing.

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