The company is marketing water in 600ml and 1.5 litre bottles under the brand name, Arwa. There are currently around 60 brands of mineral water marketed in Saudi Arabia, targeting some 23m consumers.
SAUDI ARABIA: Coke bottler moves into mineral water
The Saudi Arabian soft drink bottler, Coca-Cola Bottling Company of Saudi Arabia, has begun producing bottled mineral water for the Saudi Arabian market.