Soft drinks sales expanded at more than twice the rate for all commercial beverages in the decade from 1992, but the pace has slackened in the last three years as producers have realigned their portfolios with changing consumer tastes.
RESEARCH: Canadians moving away from CSDs
Canadians are moving away from carbonates in favour of other soft drinks, according to a new report from the leading beverage industry analysts Canadean. Although still accounting for almost half of the volume, carbonated soft drink (CSD) sales have weakened in recent years, at the same time as manufacturers have begun to invest heavily in alternative products to meet changes in demand.