
Pernod Ricard has restructured its commercial operations in the US to ensure “all key brands receive the focus and support” for growth.
Pernod has two new divisions: one dedicated to RTD products and another, referred to as GEM, focused on “incubating and scaling the next generation of high-potential brands”.
Pernod Ricard has restructured its commercial operations in the US to ensure “all key brands receive the focus and support” for growth.