French spirits giant Pernod Ricard has appointed its Florence Tresarrieu as the new chief executive officer of its Canadian business Corby Spirit and Wine.
Tresarrieu has been global senior vice president of investor relations at the wider group for almost six years.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
She steps into the position in January, succeeding Nicolas Krantz who is set to take on “new responsibilities” at Pernod Ricard, an official statement said.
Krantz has held the CEO position at Toronto-headquartered Corby since 2020.
Prior to this role, he held a number of senior roles across Pernod Ricard, including managing director of Pernod Ricard Winemakers Spain and CFO of the EMEA and LATAM markets.
“We’re excited to welcome Florence to Corby as our new chief executive officer,” Lucio Di Clemente, chairman of Corby’s board of directors said.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData“With significant global financial and leadership experience, she will guide Corby into its next chapter, build on our strong foundation and drive continued momentum, growth, and innovation.”
From January, Corby’s new CEO will also become a director on the Canadian business’ board.
“We thank Nicolas for the legacy he leaves behind, wish him continued success in his future endeavors and look forward to continuing to benefit from his insight and experience by staying on the Corby Board,” added the chairman of Corby’s board Di Clemente.
Corby’s portfolio in Canada includes brands such as Pike Creek whiskey, Polar Ice vodka, Lamb’s rum, and Nude ready-to-drink beverages which was acquired from MXM Beverages in August 2024.
The Americas market has proven a tricky region for Pernod recently, but this has mainly been driven by the US.
In its first quarter results released earlier this month, Pernod saw its organic sales fall 12% to €641m in the Americas. Canada however booked “strong growth”, the group said, specifically “from newly acquired RTD brands, plus Jameson and Absolut”.
