
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataEven though PepsiCo has agreed a sponsorship deal with the NBA, it may still be losing ground to its archrival Coca-Cola. Back in June, Coke outbid Pepsi for the sponsorship rights to college basketball - which is a far bigger business than it sounds. With college basketball on its books, Coca-Cola may be able to build greater brand equity than PepsiCo.
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData