View all newsletters
Receive our newsletter – data, insights and analysis delivered to you
  1. News
November 11, 2021

BrewDog teams up with La Trappe for quadruple ale Practise What You Preach

The collaboration had been due for launch in 2019 but was delayed by the pandemic.

By Andy Morton

BrewDog has collaborated with Belgian brewer La Trappe to release a 10%-abv quadruple ale blended with honey.

Practise What You Preach is brewed at La Trappe’s Bierbrouwerij De Koningshoeven and contains the US hop HBC-692 along with heather honey. The beer is available at BrewDog’s UK bars as well as on the brewer’s website.

La Trappe owns the Trappist range of abbey ales.

According to BrewDog co-founder Martin Dickie, Practise What You Preach was due to be released two years ago but was postponed due to the coronavirus pandemic.

“Finally, we’re so excited to share this truly unique meeting of worlds with you,” Dickie said. “I was inspired by Trappist beers way back when I was training to be a brewer, and for us to create something alongside this historically iconic brewery is a dream come true.”

A proportion of all profits of the beer’s sales will go to supporting Dutch charity Made Blue, which works to provide access to clean water and hygiene.

For sale – Anheuser-Busch InBev’s German beer operations? – Click here for a Just Drinks focus

Related Companies

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Monday. The industry's most comprehensive news and information delivered every quarter.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Just Drinks